Thursday, October 10, 2013

                                     Design Notes:

- The principals and elements.
- " People ignore design that ignores people " - Frank Chimero.

                                                 What is design?
- The basic units of visual image
- The principles of design govern the relationships of the elements used and organize composition as a whole.
- All imagery art and photography alike, are comprised of elements

                                             Design elements:
- Space: Can exist in 2 or 3 dimensions, can be positive or negative. Can refer to foreground mid or background elements.
- Line: Used in most art work.
- Color: Used to draw eye. Make something stand out. Very important.
- Shape: Helps identify. Can be realistic, organic or geometric.
- Texture: Give a business card a type of feeling on it. Used in comic books.
- Value: Helps elution of depth. Shading. For light and dark areas.

                                              Design Principles:
- Unity: Create a sense of order, a consistency in size and shape. Proximity can create a sense of unity it can also show a lack of unity
- Variety: Element.
- Repetition: Used all the time.
- Harmony: things in place
- Proximity: Look at one place for all information on a business card.
- Proportion: or scale.
- Functionality : Form or function. Does it look good or serve purpose?





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